Freshworks CRM vs Pipedrive

A detailed, side-by-side comparison of Freshworks CRM and Pipedrive. We compare features, pricing, ease of use, and value for money to help you make the right choice in 2026.

Reviewed by the Ikaroa team · Last updated: March 2026

Quick Verdict

Pipedrive edges ahead overall with a rating of 4.4/5. However, Freshworks CRM (4.2/5) may be the better fit if you prioritise Growing businesses wanting a modern CRM with built-in communication tools. Read on for the full breakdown.

Freshworks CRM vs Pipedrive at a Glance

F

Freshworks CRM

4.2

Freshworks (formerly Freshsales) offers a modern, AI-powered CRM with a clean interface. Part of the Freshworks suite that includes helpdesk and marketing tools.

Starting from: £0/month

Best for: Growing businesses wanting a modern CRM with built-in communication tools

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P

Pipedrive

4.4

A sales-focused CRM built by salespeople, for salespeople. Pipedrive excels at visual pipeline management and is known for its simplicity and ease of use.

Starting from: £14/user/month

Best for: Sales teams wanting a simple, visual pipeline-focused CRM

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Freshworks CRM vs Pipedrive Feature Comparison

Here is how Freshworks CRM and Pipedrive compare across the features that matter most. We have tested both platforms extensively across client implementations.

FeatureFreshworks CRMPipedrive
Free Plan AvailableYesNo
Starting Price£0/month£14/user/month
Best ForGrowing businesses wanting a modern CRM with built-in communication toolsSales teams wanting a simple, visual pipeline-focused CRM
Our Rating4.2/54.4/5
Mobile AppYesYes
Email MarketingNoNo
AutomationYesYes
ReportingYesYes
IntegrationsLimitedExtensive
API AccessLimitedLimited
Ikaroa Partner DiscountFree plan upgrade for 3 months30-day extended free trial + 20% off

Freshworks CRM vs Pipedrive Pricing

Pricing is often the deciding factor. Here is a full breakdown of what each platform charges at every tier:

Freshworks CRM Pricing

Free

£0/month

  • Contact management
  • Built-in phone
  • Built-in email
  • Mobile app

Growth

£12/user/month

  • Everything in Free
  • Visual pipeline
  • AI lead scoring
  • Sequences

Pro

£33/user/month

  • Everything in Growth
  • Multiple pipelines
  • Time-based workflows
  • AI insights

Enterprise

£55/user/month

  • Everything in Pro
  • Custom modules
  • AI forecasting
  • Audit logs

Pipedrive Pricing

Essential

£14/user/month

  • Pipeline management
  • Deal tracking
  • Email integration

Advanced

£29/user/month

  • Everything in Essential
  • Email automation
  • Workflow automation

Professional

£49/user/month

  • Everything in Advanced
  • Revenue forecasting
  • Team management
  • Custom fields

Power

£64/user/month

  • Everything in Professional
  • Phone support
  • Project management

Enterprise

£79/user/month

  • Everything in Power
  • Enhanced security
  • Unlimited reports

Not sure which to pick?

Our team has implemented both Freshworks CRM and Pipedrive for clients. We can help you decide based on your specific needs.

Talk to Our Team

Freshworks CRM Pros and Cons

Pros

  • Clean, modern interface
  • Built-in phone and email (no extra tools needed)
  • Good AI features with Freddy
  • Competitive pricing
  • Free plan available

Cons

  • Smaller integration marketplace
  • Less established than HubSpot or Salesforce
  • Limited marketing automation on lower tiers
  • Reporting could be deeper
  • Occasional performance issues

Pipedrive Pros and Cons

Pros

  • Beautiful, intuitive visual pipeline
  • Very easy to set up and use
  • Excellent mobile app
  • Good value for money
  • Built-in calling features

Cons

  • Limited marketing features
  • Reporting could be more advanced
  • No free plan available
  • Email integration can be clunky
  • Limited customer support features

Our Verdict: Freshworks CRM vs Pipedrive

Both Freshworks CRM and Pipedrive are solid options, but they serve different needs. Having implemented both for multiple clients, here is our recommendation:

Choose Freshworks CRM if you need Growing businesses wanting a modern CRM with built-in communication tools. With a starting price of £0/month and a rating of 4.2/5, it offers clean, modern interface.

Choose Pipedrive if you need Sales teams wanting a simple, visual pipeline-focused CRM. Starting at £14/user/month with a 4.4/5 rating, it excels at beautiful, intuitive visual pipeline.

Still not sure? Talk to the Ikaroa team. We have helped hundreds of businesses make this exact decision, and we are happy to point you in the right direction.

🎁 Get either product at a discount through Ikaroa Partners

🎁

Freshworks CRM: Free plan upgrade for 3 months

Use code: IKAROAFW

Get This Deal
🎁

Pipedrive: 30-day extended free trial + 20% off

Use code: IKAROA20PD

Get This Deal

Need implementation help?

Ikaroa can set up Freshworks CRM or Pipedrive for your business, migrate your data, and train your team. We have done it dozens of times.

Free consultation. No obligation.

Freshworks CRM vs Pipedrive: Frequently Asked Questions

It depends on your needs. Freshworks CRM scores 4.2/5 and is better for Growing businesses wanting a modern CRM with built-in communication tools, while Pipedrive scores 4.4/5 and excels at Sales teams wanting a simple, visual pipeline-focused CRM. We recommend evaluating both against your specific requirements using our comparison table.

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