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Salesforce Review 2026

★★★★4.3/5|enterprise

Reviewed by the Ikaroa team · Last updated: March 2026

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Overview

The world's leading CRM platform, Salesforce offers unmatched customisation and scalability. Best suited for larger organisations with complex sales processes and dedicated admin resources.

We have been working with Salesforce across multiple client projects since 2001, and this review reflects our hands-on experience implementing it for businesses of all sizes. Founded in 1999 and headquartered in San Francisco, California, Salesforce has established itself as a leading option in the enterprise category.

Starting Price

£20/user/month

Founded

1999

Headquarters

San Francisco, California

Our Rating

4.3/5

Salesforce Key Features

Salesforce offers a comprehensive feature set that covers the core needs of most businesses in the enterprise space. Here are the standout features we have tested:

Contact Management
Lead Scoring
Sales Pipeline
Workflow Automation
Custom Objects
Advanced Reporting
AppExchange
Mobile App
AI (Einstein)
API Access

Salesforce Pricing in 2026

Salesforce pricing starts at £20/user/month and scales up based on features and team size. Here is a breakdown of every tier:

Salesforce Pricing

Starter

£20/user/month

  • Lead management
  • Opportunity tracking
  • Email integration

Professional

£60/user/month

  • Everything in Starter
  • Pipeline management
  • Forecasting

Enterprise

£120/user/month

  • Everything in Professional
  • Workflow automation
  • Advanced reporting

Unlimited

£240/user/month

  • Everything in Enterprise
  • AI features
  • 24/7 support
  • Sandbox

Salesforce Pros and Cons

Based on our experience implementing Salesforce for clients, here is what we like and what could be better:

Pros

  • Incredibly customisable and scalable
  • Massive ecosystem (AppExchange has 5,000+ apps)
  • Industry-leading AI features with Einstein
  • Robust reporting and analytics
  • Trusted by Fortune 500 companies

Cons

  • Steep learning curve, often requires admin training
  • Expensive, especially for smaller teams
  • Complex pricing with many add-ons
  • Can feel over-engineered for simple use cases
  • Implementation can take months

Who Is Salesforce Best For?

Mid to large enterprises needing highly customisable CRM with complex workflows

In our experience, Salesforce works particularly well for teams that value incredibly customisable and scalable. If your primary concern is steep learning curve, often requires admin training, you may want to explore alternatives.

Need help implementing this?

Our team at Ikaroa can set up Salesforce for your business, migrate your data, and train your team.

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Salesforce Alternatives Worth Considering

If Salesforce does not quite fit your needs, here are some alternatives worth considering:

View all Salesforce alternatives →

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Our Verdict on Salesforce

Salesforce earns a solid 4.3/5 in our review. It is a strong choice for mid to large enterprises needing highly customisable crm with complex workflows.

The biggest strengths are incredibly customisable and scalable and massive ecosystem (appexchange has 5,000+ apps). However, you should be aware that steep learning curve, often requires admin training.

If you are not sure whether Salesforce is the right fit, talk to our team. We have helped hundreds of businesses choose and implement the right software, and we are happy to point you in the right direction.

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Salesforce FAQ

Salesforce rates 4.3/5 in our review. It is best suited for Mid to large enterprises needing highly customisable CRM with complex workflows. Whether it is worth it depends on your specific needs and budget. If incredibly customisable and scalable, it could be an excellent choice. However, be aware that steep learning curve, often requires admin training.